JANSPORT Backpack

JANSPORT is a brand well known for its backpacks. In the image above, this backpack functions as a five compartments backpack with a side net pocket for water bottle. The compartments are made specifically for one to put their needs for school. A backpack is called a "backpack" because it is meant to be carried on one's back and for it to not fall there are two straps one can strap over their shoulders for secureness. Backpacks are intended for anyone, but mainly for those who go to school. It is intended to be used anywhere because one can carry it anywhere they go. The material of the backpack is either nylon or cordura because the fabric is somehow light and waterproof compared to cotton. The color and patter of this backpack is not too extreme, it's calming to the eye. Jansport backpack was created in the first place as a pack for outdoor activities. The brand has evolved since production because of the many fabrics and style bags selection consumers can try out. No the changes made did not change the original meaning of backpack, but more thoughtful, consumers can choose one compartment or more than one compartments to store their needs.

The idea of Jansport backpack design is "making travel easier, lighter, and hands free". People do not have to carry their stuff in their hands,nether can just put it in their backpacks and go. The idea of a the creation of backpack is good. Nowadays, because of the digitally transformed world, Jansport and other brand backpacks made pockets specifically laptop and iPad. This is so consumers can carry all their stuff in one backpack and not have to carry more than one bag. Travel in one hands free!