Ricola

Ricola is a brand popular for its cough suppressant and oral anesthetic drops in a variety of flavors like the image above, cherry flavored cough drops. It is like a hard candy with cherry, minty gel. It functions as a sugar- free candy that relief both your cough and sore throat. It is intended for those who wants to relief their cough and throat; not children under 3 years old because they might choke. Ricola originated from Switzerland, it was created in the first place because they wanted a sweet treat to have the affect of sweetness and pain relief therefore they created herbal and cherry drops. The package material used to hold this product heavy duty paper bag to keep the candies hard. The colors of the package consist of three colors red, white, and black to illustrate the two affects of eating this drop. The font is like arial, yet simple it is readable in three different colors. Ricola's since launch have changed their product line from producing sweets to sugar-free that is both sweet and effective for the throat. The creation of cough drop did not change the meaning of the company's production, in fact it attracted consumers to buy there product because they can have a sweet treat and not worry if it will harm the throat. 

The idea of Ricola's cough drop is so consumers can have a sugar-free treat that is both sweet yet can sooth the throat from pain. The problem that prompted a solution is the material of the package because a plastic bag can be easily heated verses a paper bag, a paper bag can keep the candy free changing form and effectiveness. This is a good idea. Moreover, Ricola could consider packaging a variety flavored cough drops in one package so one can share with other people so they can also sooth their throat and sooth their cough.